Digital marketing or online marketing for Chiropractors has worked well for many and here’s why:
- 91% of netizens use search engine to look for information – (looking for service providers, physiotherapists in your case)
- >50% online “purchases” preceded by internet search – they research the physiotherapiststhey find online to see if there may be a fit
- 74% of internet users perform local searches (Kelsey Group)
- 82% local searchers follow up via in-store visit, call or purchase (TMP/ComScore)
- 90% of online searches result in offline purchases (ComScore)
That tells us that there is definite advantage of having a presence online because that is where your patients are looking for you.